Hi! I’m Katherine, a Brooklyn based Product Designer with a background in educational technology and Health startups.
As Product Designer I love exploring color and form to bring ease and evoke joy. I lean into projects that deep dive into user behavior and require a high degree of visual polish.
For the past 5 years I’ve helped startups design MVP apps, landing pages, dashboards, and onboarding to entice users and encourage subscription retention. Working with Skydeck and YC venture backed companies.
I’ve worked at Noggin at Paramount, where I worked on the Home Page, Parent Dashboard, and User Sign Up redesigns. It was a fun challenge to design for two very different groups of users— 2-7 year old kids and their parents!
Most recently I was the sole designer at Venteur, a series A Health Tech Startup changing the way we structure health insurance (ICHRA).
🪨 Aside from product design, I enjoy climbing, yoga and creating new vessels and forms out of clay. I believe an active body feeds an active mind.
🎓I graduated with a B.A. in Product Design from UC Berkeley.
For any inquiries send me a line: imkqiu@gmail.com